The newly launched site A Standard of Living is adorably written, beautifully photographed, and overflowing with good tips and good taste. Created by lovely ladies Alice Gao and Kristy Mucci, the mission of the site is to suggest, explore, and champion the "small details that enhance common experiences." So far they've featured fancy mouthwash, playing cards, sneakers, and candles, interviewed designer Rachel Comey, and shared new (and approved) reading material. There is more to come. Can't wait to see what's next ladies!